Wireframing & Prototyping
Bring ideas to life—clearly, quickly, and with purpose.
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Effective wireframing and prototyping allow teams to explore and validate design ideas before development begins. It’s more than just drawing boxes—it’s about visualizing structure, clarifying functionality, and creating shared understanding across teams.
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A strong wireframe focuses on layout, hierarchy, and interaction, helping align teams on what the product does and how users move through it. Prototypes take this further, simulating real experiences for testing, feedback, and iteration—long before a single line of code is written.
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The process includes sketching early ideas, building click-through flows, and refining key paths based on research and stakeholder input. Whether high-level concepts or polished interaction models, these artifacts drive alignment, reduce risk, and accelerate decision-making.
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Paired with user testing, research insights, and content planning, wireframing and prototyping become essential tools for building products that are not only usable—but thoughtfully designed from the start.
Examples of Activities and Deliverables
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Low- to mid-fidelity wireframes
Structural layouts that focus on content hierarchy, functionality, and page flow—used to visualize ideas, align teams, and clarify direction before applying visual design.
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High-fidelity mockups
Detailed, polished screen designs that reflect final layout, interaction states, and visual style—ideal for stakeholder review, usability testing, and development handoff.
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Interactive click-through prototypes
Linked screens that simulate real user interaction across key flows—enabling feedback, testing, and iterative design without writing a single line of code.
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Annotated wireframes
Wireframes layered with explanatory notes that document behavior, user intent, accessibility considerations, and design rationale—providing clarity across teams.
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Design pattern explorations
Multiple layout or interaction variations designed to evaluate alternatives—helping product teams weigh options and make informed decisions early in the process.
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User flow diagrams
Visual maps that show how users move through key tasks or processes—used to spot friction, streamline steps, and support intuitive interaction design.
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Prototyping for usability testing
Design assets tailored specifically for research, testing, or stakeholder walkthroughs—allowing teams to validate concepts, uncover issues, and refine with confidence.
